Okay, so why is it so important that businesses have websites? These days, a business website is essential to the overall success of your business. Having a business website helps to establish credibility with potential clients and it is also the FIRST face that anyone sees. You always want to put your best foot forward with everything, and your business is no exception.
Our Bizness Coaching/Profit Building website's home page is the graphic above. Take a minute or two to peruse through its pages: www.ShannonBarnesNow.com.
Having a website and "online presence" allows you to market your business online. There are tons of marketing strategies out there that are readily and easily accessible. All online marketing strategies have been proven to be effective but having a website supersedes them all.
Additionally, having a websites allows your products and/or services to be sold around the clock to whoever, wherever with hardly no limitations. It is a WONDERFUL feeling to make money WHILE YOU SLEEP. What other way can a small business become visible WORLDWIDE all at the same time.
Websites should be clean and well laid out. But most importantly, it should be easy to read. I can't begin to tell you the COUNTLESS number of times that I've visited a website and the home page made you scroll down, scroll down, scroll down and then scroll down again just to get to the information for which I visited the website in the first place. All that scrolling makes for visitors to "X" out of the website before taking time to see what your business truly offers.
Websites also establishes social proof such as testimonials and social media platforms. Remember, the visible you are, the more likely you will build your customer base.
Websites are the perfect tools for delineating your mission, goals and what sets your business apart from others within your industry.
Websites are also the great way to display all contact information. If a potential customer cannot reach your business by phone, then maybe they will have better success through Facebook, or by sending an email, or even through a contact us form on your website.
It is IMPERATIVE for every business to have a website. Feel free to let us know your thoughts by commenting to this blog post, or if you have any questions.
You might also want to check out our services page. Let us help you develop an effective website solution for your business, tailored to honing in on your perspective clients and customers. Just click HERE to be redirected.
Shannon Barnes, Author
Shannon Barnes has been a business entrepreneur for the past 10 years. This blog is dedicated to providing up-to-date information, inspiration, and encouragement in business ownership and in life.